Generally Colorful 2D videos with elements flying around text.
Made to be eye-catching, simple and engaging.
Special case videos that have high attention to detail and were very difficult to make.
(This is usually due to thematic reasons and having to create things from scratch).
Similar to normal flat animation with more emphasis on the background instead of elements.
Creating 3D space and blending it in with text can be tricky, but it’s doable.
A cheap alternative if background footage is already prepared.
A new concept made possible by Spotify being more open to video content.
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